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How the Colour of Your Shipping Container Can Impact Its Functionality

Blue ABC Shipping ContainerBlue ABC Shipping Container

Uploaded on Sat Aug 05

When purchasing a shipping container, the color might not be the first aspect on your mind. You're likely more concerned with its size, shape, and overall condition. But did you know that the color of your shipping container can significantly impact its functionality? Let's dig deeper into this intriguing topic.

Understanding the Impact of Colour

Colours can influence the behavior of physical objects drastically because they determine the amount of light energy an object absorbs or reflects. Consequently, the colour of your shipping container can affect various things like the temperature inside the container and the visibility of the container.

Temperature Control

Depending on the geographical area and climate conditions your container is situated in, the color could be the difference between goods remaining at an optimal temperature or spoiling due to excessive heat.

Darker colours absorb more sunlight, leading to increased temperatures inside the shipping container. During the scorching summer days, a black or dark blue shipping container can become excessively hot, damaging or even ruining the goods stored inside. It’s essential to consider this factor, especially if you're planning to use your shipping container for storage in hot climates.

Contrarily, lighter colours are known to reflect sunlight rather than absorbing it. This means that they help keep the contents inside the container cooler. So a white or light grey container is less likely to overheat in the sun than a darker one.


Depending on the application, you might want your shipping container to blend into the surroundings or stand out. If you're planning to convert your container into a pop-up shop or an office, perhaps, choosing a vibrant and attention-grabbing color could be beneficial. Bright colours like red, yellow, or orange will set your container apart and potentially attract more customers or clients.

On the other hand, if the container is being used for storage in a residential area, you might want it to blend in more seamlessly with the surroundings. In this case, more subdued earthy tones like green or brown may be the most suitable.

Custom Colour Options

Now that you understand the potential impact of colour on the functionality of your shipping container, you might be wondering about the colour options available. At our online shipping container store, we offer a wide range of colour choices for all our containers. We have the standard industrial colours (such as royal blue, ocean blue, or monza red), light colours (white or light grey), and even some darker shade options.

Furthermore, we can customize the colour of your shipping container according to your specific needs or branding consistent with your business. This process includes priming and repainting the exterior in a more suitable hue. And if you’re worried about durability, you'll be pleased to know that the paint we use is marine-grade, ensuring it can withstand all weather conditions.

Considering Your Needs

So, when choosing a shipping container, remember to take color into account, considering the planned use and location of your container. Are you using it for storage in a hot climate? Think about going for light colours. Do you wish to use it as a quirky pop-up shop? Consider a vibrant hue that will attract attention.

Understanding the implications of the colour of your shipping container can lead to an improved ownership experience. It's not just about aesthetics but also practical, functional benefits that can help maintain the condition of your container and its contents.


Ultimately, the colour of your shipping container plays a vital role in its functionality. While size, condition, and construction type are critical, the choice of color can affect temperature control, visibility, and, consequently, the utility of your container.

Our online store is committed to aiding you in making an informed choice when buying or modifying shipping containers. We'll guide you through the considerations, provide a broad palette of options, and ensure customization to meet your specific needs. With some careful selection and planning, you can choose the perfect colour for your shipping container, marrying aesthetics and practicality seamlessly.

If you need to purchase a shipping container, whether you have a specific colour in mind or you just started considering the options, don’t hesitate to browse our inventory and get in touch with our experienced crew. We are here to answer all your questions and guide you to the perfect shipping container for your needs.